Piggybacking on what Bill mentioned, connecting Facebook Ads to Google Sheets opens up a world of possibilities for detailed analysis. If you prefer a more hands-on approach without third-party tools, you can use Facebook's Graph API and Google Sheets' built-in functions.
Facebook's Graph API allows you to pull data directly into Google Sheets using custom scripts. It requires a bit of coding, but there are plenty of tutorials online to guide you through the process. This way, you have full control over the data extraction and can tailor it to your specific needs. Feel free to ask if you need more details or help with the setup!